Wii E3 graphics - Tip of the Iceberg
June 3rd, 2006
Ati logoI think what you saw [on Wii] was just the tip of the iceberg of what the Hollywood chip can bring to the Nintendo Wii. Im really not here to talk about the design specs
other than the fact that ATI worked closely with Nintendo. The team that worked on this chip also worked on the Flipper chip that was in GameCube, and theyve been working with Nintendo for a very long time so theres a great chemistry with the two teams working together. I really dont think that its about the [specs]; I think its about the innovation that it brings to the tablethe motion-sensing, the always-on capability, which is really cool toothe fact that the chip is powerful enough and responsive enough to be there at a moments notice, and I think thats pretty cool for the average gamer. (In regards to Wiis power compared to the 360) Theyre different chips for different platforms and different uses. I dont think its a fair comparison to put them on a chart [to analyze]. Thats not what its all about
I think if you focus on the capabilities that the chip will have for the average consumer, with the amazement and wow factor, I think thats the value that we bring. - John Swinimer, Senior Public Relations Manager of Consumer Products at ATI