Setting:
Games within the series takes place in the world of Gamindustri (ゲイムギョウ界,
Geimugyō-kai, a pun on ゲーム業界
Gēmu gyōkai, "game industry"), which is divided into four regions/nations which are each ruled by one CPU: Planeptune, Lastation, Lowee, and Leanbox. Each region is completely different from the others in appearance and atmosphere, with each representing a specific
video game console. Lastation represents the PlayStation, Lowee represents the Wii, and Leanbox represents the Xbox, while Planeptune represents the cancelled Sega Neptune. In the beginning of the story, the four goddesses are fighting each other for "shares" in a war known as the
Console War. Shares are the manifestation of the belief citizens put into their goddess, and without shares, a goddess dies. Because some of the games feature time and/or dimension travel there are slight differences in the settings for each title.