What about in-game commentary where you hear repetition after an hour or two? Can next-gen consoles change this?
Wilson: We ran out of space on the disc with current gen. Last year's FIFA had 26 leagues, 15 thousand players, kits, players, stadiums, audio and music, so you just run out of space. The next-gen discs have got more space so in the short term we will have much more commentary on our games.
Looking long term, these consoles are now online. And I would love to think that we can start to pump dynamic commentary into the game on a weekly basis so you never hear the same thing twice.
But think about competitions. Imagine having commentators popping up to commentate on interactive games. So you're not reliant on commentary from our game anymore you got a gamer who gets online and comments every week instead, who then gets a reputation.
No matter what you ship on the disc you'll never get that depth you want. We want to get people involved and creating. We can start that by offering free stuff to download but it's only a matter of time before players start talking to each other about what's going on on the pitch.