Why Wii Is (Relatively) Untrackable
"As market forecasters," Barton admitted, "it's very hard to take a view on a new strategy which is effectively what Nintendo are executing with the Wii. They've stepped aside in the graphical arms race, and improvements in graphical technology in a gaming sense has historically been what's driven market growth, and having seen what they've done with the Nintendo DS - which obviously they've executed fantastically, and which has basically created a new gaming phenomenon - we don't deny the possibility that this is a possibility with the Wii."
"But we need to see publisher support going forward," he added, "and over 2007, going into 2008, maybe there'll be various tipping points with publisher support on various big exclusives. We've already seen things like Dragon Quest going exclusive on the DS, but if we see those kind of tipping points on the Wii, we'll have to amend our view, clearly. But at the moment, this is the view we're taking."