Dear XXXXX
this e-mail is intended to give you an update about your recently placed Nintendo DS Lite preorder (Order Number XXXXX).
Before reading further, we recommend you to check out today's Nintendo DS Lite news update, which contains background information, image galleries and more:
http://www.play-asia.com/paOS-17-71-8s-74-11a.html
As for every new hardware release, the situation for dealers such as Play-Asia is never fully predictable in advance. Even though we are trying hard to fulfill all preorders on or before release at the previously announced price, availability and pricing are subject to final supply & demand. The very first Nintendo DS Lite units were offered to us within the last 2 days at prices ranging from US$ 250 to US$ 300, leaving us no choice but to further keep an eye on the market situation during the next few days until prices will go down to reasonable levels.
Nintendo has announced to ship a total of 450,000 Nintendo DS Lite units during the month of March, along with 200,000 old Nintendo DS models. Even though prices are high, they have constantly been dropping during the last
2 days and indications were given that units will be priced significantly below the US$ 200 mark in the following week.
We will automatically start shipping all preorders once supply is available to meet our current preorder price. All orders will be shipped on first come, first served basis. The earlier you have preordered, the higher will be the chance to receive a shipping notification e-mail already during the very next couple of days. If your order is not ready to ship within the next week, we will send you another e-mail update explaining the current situation.
We understand that some customers might feel frustrated or annoyed by the situation (so are we!), but we appreciate patience brought along for a few days until the market situation has cooled down. Of course, cancellations are possible at any time. Customers who paid by credit card are able to carry out cancellations online in their customer account. If you have already paid your order (by PayPal, bank payment, etc.), please approach our customer service for details.
Once again we apologize for the unforeseen situation and hope for your continued support.
Your Play-Asia Customer Service
http://www.play-asia.com