Nintendo envisions billion-dollar business in mobile games
Incoming chief on the hunt for next 'Pokemon Go' to complement Switch
https://asia.nikkei.com/Business/Co...sions-billion-dollar-business-in-mobile-games
1) In an interview with Japanese business daily Nikkei, Nintendo's new president Furukawa says he wants his company to grow its smartphone gaming business to 100 billion yen ($911 million) - with one blockbuster. Last fiscal, that business generated less than 40% of that number.
2) About the Switch, he points out Nintendo has been selling hardware only in Japan, the US+Europe for the past decades. He says Switch is on sale in 50 countries now, but he wants to start selling it in the Middle East And South East Asia, too. No word on China.
3) Kimishima says Furukawa was chosen as new president because he knows how to get the most out of development teams, and he apparently spent the last 2 years to map out Nintendo's future.
4) Furukawa also plans to change Nintendo internally: a new committee consisting of five directors (including himself) will decide on certain product ideas together.
"“Other people are gifted at evaluating products," he said. "Making the final call on whether or not something makes sense is my responsibility." "
“From what I can see, smartphone games are the ones I want to expand the most," said Shuntaro Furukawa, who will take the helm in June... that’s the part that has the most potential and has been monetised the least. That’s what can unlock most value. "
Er will mehr Kooperationen mit Smartphoneentwicklern wie Cygames und Dena.
Incoming chief on the hunt for next 'Pokemon Go' to complement Switch
https://asia.nikkei.com/Business/Co...sions-billion-dollar-business-in-mobile-games
1) In an interview with Japanese business daily Nikkei, Nintendo's new president Furukawa says he wants his company to grow its smartphone gaming business to 100 billion yen ($911 million) - with one blockbuster. Last fiscal, that business generated less than 40% of that number.
2) About the Switch, he points out Nintendo has been selling hardware only in Japan, the US+Europe for the past decades. He says Switch is on sale in 50 countries now, but he wants to start selling it in the Middle East And South East Asia, too. No word on China.
3) Kimishima says Furukawa was chosen as new president because he knows how to get the most out of development teams, and he apparently spent the last 2 years to map out Nintendo's future.
4) Furukawa also plans to change Nintendo internally: a new committee consisting of five directors (including himself) will decide on certain product ideas together.
"“Other people are gifted at evaluating products," he said. "Making the final call on whether or not something makes sense is my responsibility." "
“From what I can see, smartphone games are the ones I want to expand the most," said Shuntaro Furukawa, who will take the helm in June... that’s the part that has the most potential and has been monetised the least. That’s what can unlock most value. "
Er will mehr Kooperationen mit Smartphoneentwicklern wie Cygames und Dena.