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Xbox360 2. XBox360 Thread

uff also ich hab als fachinformatiker sehr sehr viel mit dlan netzen zu tun und ich rate jedem von ner powerlan anlage ab. für reine internetnutzung ist es ganz nett, aber lanmäßig ist das ne absolute gurke. außerdem sind die geräte alle sehr anfällig für totalschäden, sei es jetzt allnet, devolo etc... und tevion trau ich sowieso nicht.
 
Was habt ihr denn mit eurer Wlan Verbindung?
Ich nutze auch Wlan mit der Xbox und auch mit meinem PC daneben ;)

Habe immer eine super Verbindung, obwohl ich eine Etage über dem Router bin (nicht mal direkt darüber).

Kann echt nicht mekern, kann aber auch am Router liegen, AVM ist halt gut.
 
Also irgendwie ist die X-Box scheiße xD

gerade hat der PGR3 net mehr angenommen und seit dem er sie wieder annimmt,summt das Ding und mach diese CD-Lade geräusche ununterbrochen...dass nervt...Ist euch das auch mal passiert?
 
Interview von Shane Kim über die Xbox 360 :):

Interview: Shane Kim Talks Xbox In 2008

LAS VEGAS -- Shane Kim, corporate vice president of Microsoft Game Studios, is unflappable. No matter how many times you bring up uncomfortable situations, he remains calm and collected.

And with Sony making inroads in Europe and Nintendo ready to overtake Microsoft's North American userbase this year with Wii, Kim has a great many challenges on his plate as the head of Microsoft's software development. Casual games are taking over, but Microsoft's Xbox 360 console, for better or worse, is still the Halo box.

Wired.com spoke with Shane Kim at DICE, covering topics from the company's plan for Europe to checking in with first-party games like Too Human and Alan Wake.

And somebody mentions Gears of War 2. (Hint: It wasn't Shane.)

At E3, I kicked off the interview by asking what you guys were going to do about Japan. I'm not going to do that to you again, because I think now the question is Europe. With PlayStation 3 outselling Xbox 360 there on a month by month basis, what's the plan, how do you get back on track?

Well, first of all you have to say that we're going to ramp up the focus. We've always known it's going to be a key battleground for us, much more so than Japan, frankly. And so we've doubled down our focus on the whole area and all parts of the business. We've launched Xbox Video Marketplace in the European markets now, so that's going to help because it reaches a broader consumer set. So as we add more local content there, it helps us. Things like Grand Theft Auto, which has been incredibly important in Europe in the entire market, not just in the UK, for example. Making sure that we own the launch of Grand Theft Auto IV from a platform perspective is really important. So how do we work with our partners there?

How do you own that launch?

I think it really is about marketing, right? We already own it, I believe, from a content standpoint, because we have the exclusive episodes. And so Xbox 360 is still going to have the ultimate experience for GTAIV. But we have to make sure the customers know that. Because if you look back, again, to the role of GTAIII and what that played in terms of PS2's development -- in Europe as well, because it was huge in Europe -- GTAIV, first time on our platforms, so that's a great opportunity for us. We need to take advantage of it.

And yet it's day and date, so how does that -- does that really change the status quo?

No, you have to work harder. You absolutely have to work harder. You just can't lose sight of the fact that Sony obviously has a lot of experience and brand equity in this market. And we're still relatively young. So we are competing against an established competitor there; they have good equity in Europe. As I've said this morning, they've done a good job in ingraining Sony into the fabric of people's lives, in a broader sense. And so that means you just have to work harder.

Even though we've managed to do a good job in terms of getting the game day and date, people still, if you just let things roll, will associate Grand Theft Auto as a PlayStation franchise. Which means that we have to work really hard to make people understand that no, it's not, and that you'll actually get a greater experience on Xbox 360.

Okay, so, video marketplace, GTAIV -- what are some other ways, when you talk about focusing on Europe. What does that consumer want and how do you do it better?

Something like Scene It was a very important property for us, and in terms of driving that into Europe with local content, because Buzz is popular there. So content is very important, and we're trying to address some of those things. But we've known music has been important in that market in the past, with Singstar's success, and that's why it's so important for us to really make sure that from a consumer perspective, they look at Guitar Hero and Rock Band as the best experiences that they could possibly get are on our platform. So when Rock Band launches in Europe... There's no one silver bullet. You have to do all of these things and you have to be patient and ply away at it, because it's going to take time. But we know that it's an important market that we have to succeed in if we want to win the generation, which is still our aspiration.

So what about, then, exclusives, things that are just coming out on Xbox 360? We're not seeing a lot of exclusive announcements these days.

Well, we haven't made announcements for a while. We made a few at E3, but that was really around last holiday. But you should stay tuned. We'll have some great announcements. We're not dialing back the amount of exclusive content that we're producing at Microsoft Game Studios, it's just that we haven't told everybody about everything that's in the pipeline.

What about motion control? Sony's got some form of it; it's seen as critical to Nintendo's success -- do you see that as an area where you need to do more?

I believe that great controller and accessory innovation is important, and that's an area that we've enjoyed a ton of success in. Our accessories attach rate is huge. I think we have the highest-quality wireless steering wheel in the market. I'm really proud of what we managed to do with the Scene It controllers, because I really think that makes that kind of game a lot more accessible. So I think it's important to not just do exactly what Nintendo has done. Because I think that, I'm not sure that that would get us anywhere. I think as many people would criticize us as applaud us, maybe more. So I think we have to be smart about how we introduce controller innovations, and entertainment experiences that will be more broadly accessible.

You mentioned in terms of capturing casual market, you brought up third party products, things like Guitar Hero that filled some of these needs. But doesn't Microsoft have to light the way for them? Isn't it too big a risk, doesn't someone need to show them...

Well, I'll tell you that I think we've actually done some stuff in that area. Remember, we launched Kameo at the launch of Xbox 360. We launched Viva Pinata the second holiday. Have those titles ended up being the big commercial successes, the big drivers? No, they haven't been Mario. They haven't completely led the way. But I think it's important for a variety of audiences, to demonstrate that we are serious about this. In the same way that we have to work hard to win in Europe, we have to work hard too to appeal to a broader audience because our flagship titles, our most successful titles, are Gears of War and Halo. Two M-rated titles. Even though there's a ton of E and T-rated content available for 360 customers. There's more that we'll be announcing and talking about soon. As we want to build the platform and grow the install base, it's both an opportunity and a responsibility for MGS.

I really have to ask -- we did our Top Ten games for the year, and we put Crackdown at number ten. But then what I heard was, they're not working on Crackdown 2, that team moved somewhere else and Microsoft didn't option it. Is that true? And if so, why?

We own the Crackdown intellectual property. We have a great partnership with Real TIme Worlds, and they're pursuing a different path from a company perspective. So I wouldn't say that it's Microsoft not picking up the option there. I don't really want to talk about that discussion, but it wasn't the case where -- we still love Crackdown. We consider that a pretty successful title for us, high-quality, I think that customers would like to see more in that space. So that's an option for us. But I think for Real Time Worlds, they made a company decision.

So it's on the table that some day in the future you could take Crackdown and bring it somewhere else.

And any intellectual property that we own can always be on the table. And the good news is that we happen to own the Crackdown IP.

What is the story with Mass Effect? Is that going to be tied to the Xbox 360 going forward, or do they have the ability to take that elsewhere?

We have publishing rights for Mass Effect. We are going to continue to work to make Mass Effect really successful, it's been a very important exclusive title for us. EA just completed its acquisition transaction. EA's been a great partner for us in general. So we will talk to EA about what their plans are for the IP and what they want to do, and we'll go from there. But that acquisition has not reduced in any way our commitment to making Mass Effect more valuable as a franchise. In fact, we just announced the downloadable content. So we're going to continue investing in that. Both because we have an interest in doing that, as the publisher, and because it is exclusive to our platform and we have people who bought Mass Effect, or will buy Mass Effect, or might buy an Xbox 360 because of Mass Effect, to continue to be really excited about the game.

Let's talk some other first-party games. We keep coming back to the "we're going to make some announcements, announcements are coming," and it really does seem like we're getting to the point where Microsoft is going to have to start defining where some of the already-announced games are going to fit into the schedule. So, going down the list. Too Human. Here's a game that, I'm a big believer in Silicon Knights, but you can't deny that it's had a rocky history of being previewed. What in your view, having worked really closely with Silicon Knights, what are they doing to get over that?

Well, what we've usually done is said, look, we need to get focused on the game. Personally, I think we admitted this, we showed it too early. And that didn't help the game. So we said, we're going to control that a little bit more and said that when we show that, it's going to be ready. And I think we've done that over the course of time, people have been able to get more exposure to it. But we really are going to wait with that title. We're still believers in that title, Silicon Knights has a great pedigree as a developer, we want that title to be successful, we've stayed committed to it. So in terms of rolling it out, we have to be very smart, very careful about how we do that. We're not going to release it until it's ready for prime time.

Are you still committed to the general spring-summer release window?

I don't think we've really talked about a particular date. What I'm committed to is releasing a title when it's ready. And that's always been the general push, Chris, for our portfolio. And that's why we lead the industry in portfolio quality.

Do you agree with Denis Dyack's sentiments about the preview structure, about how he'd like to work on a game in secret and then show it five months before it comes out? Do you find yourself thinking this might be a good idea going forward?

Not necessarily. I think we're in the entertainment business. So giving people exposure and a chance to get excited about titles before they release, I think, is very important. Now, for some things you don't have to do it until five months before, six months before. But for others, like we did with Mass Effect, or Alan Wake, or what we did with Gears of War, if you unveil these things right, if you do it the right way, if you do it when they're ready to be unveiled, you can do it in a big way. There's huge benefits that accrue to you. You can build that excitement and anticipation for a couple of years. And that's very difficult to replace with marketing. But conversely, if you don't do it right, if you do show games too early, and I believe that's a real danger, then you dig yourself a hole to get out of. And that's the thing that you obviously want to avoid.

I really don't think there's a formula. I think if, however we had done it with Too Human, could there have been a better way back then to have done it than the way it was done? Sure -- and you'd have had a different kind of trajectory than over the last year. But Denis isn't wrong in saying that for some games, we'll wait until it's really ready to show before we do it. I just think that's a lot of pressure on your marketing organization. You don't have a ton of time to start building that audience. Unless you're Halo 3, I mean.

Right. You could tell people that Halo 4 comes out tomorrow and you'd still...

I don't know anything about Halo 4, Chris.

My bad. Moving right on, Halo Wars. The problem that's always existed in my mind with this is, it's Halo-branded, you're selling it to the Halo crowd, but it's a real-time strategy game, it's not what they're used to. What are you doing to ensure that this game finds the right audience? Because there is kind of a split between Halo players and everybody else. It is so mainstream that so many hardcore gamers stay away from it.

I don't think our target audience is the Halo crowd. But I do think that there are a lot of those customers who like playing other types of games, too. And that there's a lot of those customers who love the new universe that's been created in Halo. This is going to be a different perspective, a different way to experience that universe. I'm personally excited about that. Because I'm not a big FPS guy, but I've always liked Warcraft, Age of Empires, etc. So this is going to be really interesting for somebody like me. I love the Halo universe, I've read all the books. So we're not worried about Halo brand awareness. Lots of people know about Halo. But they might not enjoy the first-person shooter game. So this is a different way for them to experience that.

I do hope that the Halo fans, the Halo nation will give this a try, but not everybody likes strategy games, either. So we're not trying to sell it to the same 8 million people. Hopefully we'll bring more people into the Halo market.

So finally, Alan Wake. Does it exist?

Oh, absolutely.

Really? Because it's sort of like your Duke Nukem Forever.

[Laughs] Oh, it's not like that yet.

[Laughs] Yet. It needs another five years before...

It's a long ways from that. Again, Alan Wake is one of those titles where, at the end of the day, I think what we'll end up with is that it will deliver on the promise of when it was unveiled. But it is an ambitious, different kind of game. It's exactly like the conversation we just had about Too Human. We've got to be careful about how we unveil that, right, so that we build on the excitement that people have and we don't do any damage there. The good news is that it remains one of our most anticipated titles. Everybody's asked me about it, which is awesome. Remedy's a great partner for us. I think we're going to have a huge hit on our hands. But like everything else, we'll release it when it's ready. We'll give people more visibility into it when it really is ready.

That's the thing. You don't get more than one or two chances doing stuff like this. If you make mistakes, it's really hard to recover.

You talked a little bit about how the situation is better for third parties on Xbox 360 versus Wii -- what do you think it is about the Xbox 360 that makes it right now a more attractive place for third parties to be?

One thing is that the attach rate is record-setting. Xbox 360 customers just buy more games than Wii customers and PS3 customers. And that's something we've always enjoyed. We don't have a first-party objective that says we need to have a 50% share, which is usually what you find on Nintendo's platforms. And we don't want to grow our first-party share at the expense of third parties. We want to be the high-impact, hey people you've got to buy Xbox 360 because it's the best place for exclusive content. But when the vast majority of that attach rate is going to come from third parties, that's huge. Install base plus big attach rate -- lots of success for third parties.

Which I think we really know about, and what I was getting at was why did that big attach rate come about? What happened to the business model or the people who were buying it that just made them go crazy and buy all these games?

There's a couple things. One is that we've done a really good job with the core gaming audience. In general the core gaming audience is going to be a more consumptive audience. I do think that's a big difference between the Wii consumer and the Xbox consumer. The second thing is definitely from a development standpoint, we take our developer relations very seriously. That's part of Microsoft's heritage and DNA. So I think today, you'd find that Xbox 360 is the lead development platform for 80% of the titles, maybe more now, being developed in the industry. People are finding it a great place to develop content. Xbox Live offers more opportunities for publishers to monetize that content, too.

Finally, it is the nature of our world, particularly with respect to Nintendo and Wii, Nintendo's first-party titles are so ingrained in everybody's minds, right, everybody knows Mario, etc. That what you do find on the Wii because it's so different from a game control standpoint is that Nintendo has close to 50%, maybe over 50% share on their own platform. Which is not necessarily the best news for third parties. That's clearly not the case on Xbox 360, so again, you really have to drill down and look at that, because that's where you really start to go okay, what's the best ecosystem for third parties? They're in the business to make money, and you make money by selling content to customers. We've got a big installed base, an install base that likes to consume.

Moving over to Japan, you've got Lost Odyssey coming out soon, and again when we were talking at E3, we were talking about the strategy that your Japanese developers would make games specifically for Japan, and that later on the games would be brought to other territories as appropriate. Is this still the idea? The alternative being for Japanese developers to make games for Americans.

I really see the latter happening a lot more, with the success that people like Capcom and Tecmo have had on our platforms. Again, Japanese publishers at the end of the day are going to be in the business of making money. And you cannot ignore the success of Xbox 360 outside of Japan, even though Japan's business is what it is. So they have to look at that. And with the Wii, you have to compete with Nintendo. So these publishers are going to look at what we're doing with Xbox 360 outside of Japan, and that's where we're seeing more and more support. Most Japanese publishers are producing content now for Xbox 360, which wasn't the case before. And it's not the case that we've grown our business in Japan ten times.

Now what about the -- this isn't your area of expertise, but it seems like software and hardware should really work together. So if you're trying to hit mass market, why is the cheapest version of the box still that much more expensive than Wii? The price of 360 has not come down, as you know, very much since launch.

Well, there's not a huge difference between the price of the Wii and the Arcade.

Right, but there could be no difference.

Well, I do think you can't ignore the fact that Xbox 360 is a technically superior hardware platform. Now, again, we have to educate people and make sure that we communicate why that is, and we're going to continue to work to drive the price down like everyone else. But it's only thirty dollars, and you've got a high-definition gaming experience with a great online gaming experience, you have the flexibility to add storage if you want to do that too. So again, people like to just focus on console numbers. Hopefully we can get to parity at some point, whatever that price point will end up being.

But I will acknowledge that for a set of customers, Wii has really been the best answer for those people. Go back to what Peter Moore said -- there's no reason why the Wii and PS3 can't coexist.

Wii60, I think is what they called it. Well, I don't want to go too much longer, but I'm just going to say the title of a fictional game and you can tell me if something that rhymes with it is going to be announced. Beers of Gore 2.

Well, you have... you've trapped me.

Now you're in a corner.

We are working on Deers of Lore.

That, I want to play.

I'm breaking the news with you.

Thank you very much!

My pleasure, it was good talking to you.


http://blog.wired.com/games/2008/02/interview-shane.html
 
Schönes interview, sehr bodenständig der kerl und kommt jetzt nicht so arrogant rüber wie einige andere. Die aussage über Mass Effect freut mich am meisten ;) :D
 
Microsoft
Die Xbox 360 wird ein langes Leben haben

Microsoft veröffentlichte die Xbox 360 nur vier Jahre nach dem Erscheinen der ersten Xbox. Spekulationen, die von einem ähnlichen Zeitraum bis zum einem Nachfolger der Xbox 360 im Jahr 2009/2010 ausgehen, erteilte Microsoft jedoch eine Absage. Wie Shane Kim von Microsoft erklärte, geht man beim Hersteller davon aus, dass die aktuelle Konsole eine lange Lebensdauer haben werde, denn sie unterscheide sich sehr von der ersten Xbox. Auch die Konkurrenz von Sony geht davon aus, dass die PlayStation 3 für 10 Jahre aktuell bleiben kann.
Klicken, um alles anzuzeigen...

http://www.gamestar.de/index.cfm?pid=753&pk=1477582
 
Luer schrieb:
Was habt ihr denn mit eurer Wlan Verbindung?
Ich nutze auch Wlan mit der Xbox und auch mit meinem PC daneben ;)

Habe immer eine super Verbindung, obwohl ich eine Etage über dem Router bin (nicht mal direkt darüber).

Kann echt nicht mekern, kann aber auch am Router liegen, AVM ist halt gut.
Klicken, um alles anzuzeigen...

habe auch keine probleme mit wlan. habe aber schonmal gehört das manche router die ping verschlechtern.
 
Kakashi schrieb:
naja das klingt logisch, glaub auch eher ers 2011 an ne neue xbox360
aber das mit der PS3 10 Jahre ist n schlechter witz :rofl3:
Klicken, um alles anzuzeigen...

Ich denke das 10 Jahre für ein Stück Hardware in einem Markt der sich so schnell verändert unmöglich ist....
Schon den neuen Blog von Major nelson mit Don Mattrik angehört? Es scheinen diverse exclusive Games dieses Jahr noch nicht angekündigt zu sein 8) Da kommt noch was auf uns zu!!!
 
hm ich denke die gen wird nicht so lang wie viele denken, ganz im gegenteil recht kurz sogar.

2011 dürfte uns schon das erste nextgen gerät erwarten und da tippe ich diesmal auf Nintendo :-)
 
Nintendo? Nenne mir einen wirschaftlich vertretbaren Grund weshalb. Der Wii ist ne Cash Cow und ne Cash Cow schlachtet man nicht. Solange also dort der Absatz nicht extrem einbricht, is Nintendo die letzte Firma, die ne neue Konsole rausbringen muss.
 
Front604 schrieb:
Nintendo? Nenne mir einen wirschaftlich vertretbaren Grund weshalb. Der Wii ist ne Cash Cow und ne Cash Cow schlachtet man nicht. Solange also dort der Absatz nicht extrem einbricht, is Nintendo die letzte Firma, die ne neue Konsole rausbringen muss.
Klicken, um alles anzuzeigen...

Aus dem einfachen grund weil man einen Wii 2 in ein paar jahren günstiger, mit stärkerer technick bspw. der ps3 anbieten könnte. Bin mir sicher das Nintendo als erstes releasen wird, weil man wieder einmal gesehen wie wenig technick den massen markt interessiert.

Der nächste sprung wird so oder so nochmal viel geringer wie der von der last in diese gen, und der war schon kein großes wunder mehr, imo :-)

btw. zockt hier jemand mit Wlan adapter?
 
Zuletzt bearbeitet:
Kann man eigentlich Zusatz-Content zu Games runterladen, die man (noch) nicht besitzt? Z.B. der Gratis-Song zu GH3, der nur drei Tage online ist, könnte ich den teorethisch jetzt runterladen und evtl. später dann noch spielen?
 
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